“While we’ve treated many different water samples, the goal is always the same: to treat water like the valuable resource it is, and not a waste product,” said Avivid’s VP of Business Operations, Tracy Kessner. “The final step in water recovery is to ensure it’s ready for reuse, so cost-effective desalination has been an industry goal for a long time. The Permian basin produces 5-25 million barrels of water per day. Imagine the positive impact it would have on ranchers, farmers, local communities, and the environment to make that volume of clean water available for reuse.”